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End-of-Year Summary of 2007 December 28, 2007

Posted by Jeff in Event Reporting.
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This has been a great year for Serus and for the members of our community.  I haven’t discussed as much about Serus in this blog, since you can find that at the Serus web site.  Suffice to say that we grew by over 100%, and won a Deloitte award for 7th fastest growing company in Silicon Valley.

During this year, our visibility increased greatly, in media, with analysts, with organizations such as FSA (now GSA), and through this blog.  We recorded over 5,000 blog hits between the end of August and now (prior to that, our blogging system didn’t keep statistics).  Our most popular postings were:

A few observations about the trends during the year:  while the “enterprise 2.0” term was very hot during the first half, I haven’t heard it mentioned as much recently.  Instead, we see an upcoming term being “collaborative decision environment“.

During 2008, we will be continuing to publish, and are expecting to get even more hits, because the blog will be tied to our new corporate web site.

See you in 2008!


Managed Services for Semiconductor Manufacturers December 3, 2007

Posted by Mike Lazich in Business.
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The Serus Managed Operations Services program provides outsourcing services for managing enterprise solutions and processes involved in semiconductor manufacturing operations.  This document describes the services that Serus can provide to manage such solutions. (more…)

Above and Beyond Software November 19, 2007

Posted by Shailesh Alawani in Business, Technology.
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Most of the attention these days is paid to the end-user applications.  There are a huge number of discussions about Web 2.0 applications, social networking, and the latest trends in enterprise application architecture.

However, the visible part of an enterprise application is similar to the visible part of an iceberg:  as menacing as icebergs appear, most of the iceberg is underwater.  Enterprise applications are much the same, with their back-end services and databases being the bulk of the system.

At Serus, we have built industry-leading content integration engines, combined with a set of services offered to keep them operating in top condition, even as data requirements change.  We call these “managed services”, and we call the trend “Software plus Services”.  Think of these services as being “above and beyond” the application itself. (more…)

The Role of Master Data Management in Operations November 16, 2007

Posted by Mike Lazich in Business, Technology.
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Master Data Management (MDM) is a discipline for providing consistent content of your key reference data across different parts of your organization.  Examples include:

  • Standard customer data
  • Standard part data
  • Standard pricing data

MDM has emerged in the last several years as a separate enterprise software architecture category as the requirement for consistently defined and maintained enterprise data has become more apparent.  (more…)

Best Practices for Fabless Semiconductor Firms – Part II November 6, 2007

Posted by Jeff in Business.
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In Part I, we began with a definition of best practices, and looked at specific best practices within the operations group of a fabless semiconductor firm.  Much of this material is based on publications within the industry by the Global Semiconductor Alliance (GSA) (formerly FSA).

When to have a Foundry Manager in a Fabless Company

Within a traditional semiconductor organization, the foundry manager is responsible for all activities within the foundry, including production, inbound and outbound shipments, procurement, technology selection, and operations.  It would seem that in a fabless company, there is no such requirement.

However, many fabless companies do have such a role.  Splitting foundry management from operations management is an important practice in a number of conditions.  A member of our Customer Advisory Board described some of conditions upon which this becomes a best practice:

  • when there are multiple fabrication technologies being used
  • when there are multiple fabs being used
  • when there is complex mixture of products (more…)

Best Practices for Fabless Semiconductor Firms – Part I October 30, 2007

Posted by Jeff in Business.
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Best Practices are those methods, processes, activities, or techniques that have been found to be most effective at generating a desired outcome.  By implementing best practices, an organization may operate more effectively.  With best practices, over time and across an organization, the results can be substantial, with both improvements in execution and reduction in training.

Best practices are typically determined by review and analysis, and often with aspects of trial and error experimentation.  The steps can be broken down as follows:

  • Assessment of current practices
  • Applying quantitative benchmarks to the measurement of practices
  • Analysis of costs and benefits of practices
  • Selection of the best practice and revision of the current practice

We should note, however, that best practices are under constant review and revision.  Changes in technologies or markets can have a major impact and allow new practices to be developed that are more effective.  Specific areas of change within the semiconductor industry include:

  • Wafer size
  • Automation level
  • Outsourcing
  • Technology